“Just be yourself” is the worst advice. Except for all the other advice.

A very ‘myself’ photo of me. Fresh off a 12-hour plane ride from Taipei to L.A. two weeks ago. Do you know that quote that I’m butchering for my own purposes? … Winston Churchill said that someone else said it: “No one pretends that democracy is perfect or all-wise. Indeed it has been said that democracy is the worst form of government except for all those other forms that have been tried from time to time.…” So it is with the advice to “just be yourself.” Not perfect. Not all-wise. But better than the other forms I’ve tried. When I started writing for my business, I wanted to talk about what it’s like to have small children and run an online business solo. I wanted to talk about the choices I’d made to prioritize my business and the choices I’d …

“Just be yourself” is the worst advice. Except for all the other advice. Read More »