Let me draw you a picture.

My voice when I write for you is a combination of 3 things: My personality My expertise My experience Like this! Venn Diagram: (If you know me, you know that I actually believe the concept of voice is more complicated than this. Because I make EVERYTHING MORE COMPLICATED. See: personality.) But setting that aside! I’ve been kicking around ways to encapsulate and simplify explaining the work of writing for thought leadership. This Venn diagram has been in my head for a while. When I started writing publicly on my own platform, the Venn diagram looked more like this… Venn Diagram, Version 1: I held back my personality and I made it smaller because I was afraid people wouldn’t like me and that my personality would undermine my authority. I held back a lot of specifics about my life and work experience because I was terrified my …

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