What is the difference between traditional publishing and self-publishing?
Every single client I have ever worked with has asked me about the difference between “traditional” publishing and self-publishing. Traditional publishing: A publishing house signs you and pays you an advance, or an advance plus royalties, to write your book. Self-publishing: you publish the book yourself using tools that have become widely available just in the past few years! First off, here’s what doesn’t change: In both cases you’re thinking about selling books, of course! You’re asking yourself questions like, “Who needs this book?” and “What will transform inside my reader after they read it?” That focus on the audience to answer the question, “Why does this book need to exist?” That doesn’t change. … Now, I could detail all kinds of differences between the two, including differences in how you can distribute the book, the rights you retain, and how the …
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