What Is The Key to Producing “Binge-Worthy” Content?

Why is this podcast binge-worthy?  I listen to a lot of podcasts. Maybe you watch a lot of YouTube videos or stream a lot of TV shows. The thing these three kinds of media have in common is that they have the potential to be “binge-able”: you can find yourself playing the back catalog for hours until you’ve heard or seen every minute.  They feel like a book that you just can’t put down. You just have to know what happens.  When you blog, one of your aims should be to create binge-worthy content. I know it’s one of mine. I don’t want to create a blog that just anyone can binge on. I want to create a blog that my ideal client just can’t stop reading; she’s compelled to immediately start scouring the back catalog.  How does one do […]

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